Case Study 2
CASE STUDY 2 - OLDMAC MG
Oldmac MG is one of the leaders in Queensland’s MG dealer network. They provide brand new MG vehicles as well as used cars.
Similar to the other car dealerships we look after Oldmac MG again was looking to dominate its local market in Brisbane.
2 of the keywords they wanted to use were:
Mg Brisbane – 1000 searches per month
Mg dealership brisbane – 720 searches per month
With the keywords locked in we then started with our SEO audits. First, we looked at what was preventing them from ranking. There were a lot of technical errors such as:
- incorrect use of rel=canonical tag
- duplicate content
- broken links
- missing alt tags
- Incorrect use of structured data and site structure
When we finished cleaning up the technical and on-page errors we then began to ramp up our off-page strategy.